Neal Kaplan I'm a director of technical communications working for a data analysis startup in Redwood City. I started as a technical writer, and since then I've also been learning about information architecture, training, content strategy, and even something about customer support. I'm also passionate about cross-team collaboration and user communities.

How do you get customers to sell?

1 min read

  • Do you know who your best customers are?
  • If you make it easy for your best customers to post reviews, they will be more likely to do so.
  • The best customers should write testimonials.
  • Ask your best customers to answer questions.
  • Share promotional offers with your best customers.

According to Fuggetta, any customer who responds with a “9” or a “1” is a good candidate to become a brand advocate.

Stories tend to stick in people’s minds and testimonials are more useful than reviews. There is an example of a restaurant that sells great fish taco. The woman who named her daughter Ruby because she went into labor while eating a fish taco at the restaurant is the one who sticks in the mind.

If a customer is willing to include a link to your website in their testimonials, they are even more powerful as sales tools. When a prospect clicks on the banner, your website sends a request to your network of brand advocates so that whoever is available can answer the question.

Fuggetta claims that using existing customers as advocates has allowed one of the clients to achieve 25% sales conversion rates. When customers don’t receive any compensation for sharing the offers are more effective.

Giving existing customers special gifts or discounts makes their recommendations less likely.

What are the parts of thesis?

  • The topic is introduced.
  • The basis of thought.
  • The implementation of the project
  • The results of the research
  • There was a discussion.

What are the 4 key elements of a thesis statement?

The main idea of your paper is the main element of a thesis statement. There is a reason why you support it. If there is a counterargument to your claim. There is a valid piece of information. This year

How do you structure a thesis?

  • There’s an abstract. Write this last.
  • This is an introduction. It’s usually longer than an abstract.
  • Literature review Part of the introduction can be a separate section.
  • The methods were used. The easiest part of the thesis to write.
  • The results.
  • This is a discussion.
  • Conclusions.

Links to other pages that will give you more information and examples from past theses can be found on the page that outlines the stages of an honours thesis. More information can be found in the thesis introductions exercises.

A gap in the knowledge that your research will attempt to fill is an evaluation of previous research on your topic. What, when, where, how and why you did what you did to get your results is outlined.

In written text and in figures, you’ll find an outline of what you found in relation to your research questions or hypotheses. With the expectation that more generalised comments about results will be made in the Discussion section, you will often include a brief comment on the significance of the key results.

Check with your supervisor if results and discussion are combined. Your results should be related to previous research in the discussion. You should point out the limitations of your study and any unanswered questions.

You mention the most significant results, note the limitations and make suggestions for further research.

Neal Kaplan I'm a director of technical communications working for a data analysis startup in Redwood City. I started as a technical writer, and since then I've also been learning about information architecture, training, content strategy, and even something about customer support. I'm also passionate about cross-team collaboration and user communities.

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